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Meten is weten. Derhalve is het gratis analyse programma van Google onmisbaar. Met Google Analytics meet je onder andere de …

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1 jaar

Aantal studenten

733

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IMNL & Stichting Gezondheid
Cursus Google Analytics Meten is weten. Derhalve is het gratis analyse programma van Google onmisbaar. Met Google Analytics meet je onder andere de volgende vragen:
  • Hoelang blijven bezoekers op mijn site en op een specifieke pagina?
  • Wat is de bounce rate, het percentage mensen dat meteen mijn pagina verlaat?
  • Welke zoekwoorden leveren veel verkeer op?
  • Welke advertentie campagnes zijn het meest winstgevend?
  • Uit welke landen / plaatsen komen de beste bezoekers
  • Hoeveel leveren mijn social media nu eigenlijk op?
Inhoudsopgave 01 Google Analytics introductie voor beginners
  • 02 Google Analytics beheerdersdashboard voor het aanmaken van accounts en eigendommen plus AdWords koppelen
  • 03 Google analytics home dashboard voor gebruikers, sessies, kanalen, en apparaten
  • 04 Sitesnelheid en suggesties om de gebruikerservaring te verbeteren en hoger te scoren
  • 05 Gedragstabje met alle pagina's om te zien waar meer verkeer is
  • 06 Acquisitie bronmedia, en verwijzingen voor het begrijpen van hoe we verkeer krijgen
  • 07 Conversies bijhouden en gevorderde functies

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Cursus inhoud

    • Google Analytics uitgelegd in een uurtje 00:00:00
    • Google Analytics – Google Analytics Deel 1 00:00:00
    • Google Analytics – Google Analytics Deel 2 00:00:00
    • Google Analytics – Google Analytics Deel 3 00:00:00
    • Google Analytics – Google Analytics doel instellen 00:00:00
    • Google Analytics – Google Analytics filter instellen 00:00:00
    • Google Analytics – Cohort Analyse 00:00:00
    • Google Analytics – Most recent Official Course by Google 00:00:00
    • Google Analytics – Ebook Google Analytics 00:00:00
    • Google Analytics – Google Webmaster tools 00:00:00
    • Google Mobile App Analytics Fundamentals – Welcome to Mobile App Analytics Fundamentals 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 1.1 Welcome to the course 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 1.2 Marketing and analysis tools 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 1.3 App revenue models 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 2.1 Acquisition channels 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 2.3 High-value users 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 3.2 Screen tracking 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 3.3 Event tracking 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 3.4 Custom dimensions and metric tracking 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 4.1 Identifying roadblocks to revenue 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 4.2 Re-engaging existing users 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 4.3 Remarketing to new users 00:00:00
    • Google Mobile App Analytics Fundamentals – Mobile App Analytics Fundamentals – Lesson 4.4 Course summary 00:00:00
    • Google Ecommerce Analytics: From Data to Decisions – Ecommerce Analytics: From Data to Decisions – Course introduction 00:00:00
    • Google Ecommerce Analytics: From Data to Decisions – Ecommerce Analytics: From Data to Decisions – Lesson 1.1 Course overview 00:00:00
    • Google Ecommerce Analytics: From Data to Decisions – Ecommerce Analytics: From Data to Decisions – Lesson 1.3 Reporting vs. analysis 00:00:00
    • Google Ecommerce Analytics: From Data to Decisions – Ecommerce Analytics: From Data to Decisions – Lesson 1.4 Understanding segmentation 00:00:00
    • Google Ecommerce Analytics: From Data to Decisions – Ecommerce Analytics: From Data to Decisions – Lesson 3.1 Enhanced Ecommerce overview 00:00:00
    • Google Ecommerce Analytics: From Data to Decisions – Ecommerce Analytics: From Data to Decisions – Lesson 3.6 Course summary 00:00:00
    • Google Analytics Platform Principles – Welcome to Google Analytics Platform Principles 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 1.1 Course overview 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 1.2 The platform components 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 1.3 The data model 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 2.1 Data collection overview 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 2.2 Website data collection 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 2.3 Mobile app data collection 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 2.4 Measurement Protocol data collection 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 3.1 Processing & configuration overview 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 3.2 Processing hits into sessions & users 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 3.3 Importing data into Google Analytics 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 3.4 Transforming and aggregating data 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 4.1 Reporting overview 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 4.2 Building reports with dimensions & metrics 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 4.3 The reporting APIs 00:00:00
    • Google Analytics Platform Principles – Google Analytics Platform Principles – Lesson 4.4 Report sampling 00:00:00
    • Google Analytics – Google dag Introductie 00:00:00
    • Google Analytics – Google geschiedenis 00:00:00
    • Google Analytics – Google advies voor starters 00:00:00
    • Google Analytics – Google Privacy 00:00:00
    • Google Analytics – Google humor 00:00:00
    • Google Analytics – Google translate 00:00:00
    • Google Analytics – Google Places 00:00:00
    • Google Analytics – Google Snippets 00:00:00
    • Google Analytics – Google versus Facebook 00:00:00
    • Google Analytics – Google Trends 00:00:00
    • Google Analytics – Google Usability 00:00:00
    • Google Analytics – Google Content Strategieën 00:00:00
    • Google Analytics – Google Related 00:00:00
    • Google Analytics – Google plus 00:00:00
    • Google Analytics – Google Offers 00:00:00
    • Google Analytics – Google Wallet 00:00:00
    • Google Analytics – Google Currents 00:00:00
    • Google Analytics – Google Catalogs 00:00:00
    • Google Analytics – Google Latitude 00:00:00
    • Google Analytics – Google Auto 00:00:00
    • Google Analytics – Google Drive 00:00:00
    • Google Analytics – Google Goggles 00:00:00
    • Google Analytics – Google Bril 00:00:00
    • Google Analytics – Google Earth 00:00:00
    • Google Analytics – Google Alerts 00:00:00
    • Google Analytics – Google Art 00:00:00
    • Google Analytics – Google Voice 00:00:00
    • Google Analytics – Google News Badges 00:00:00
    • Google Analytics – Acquisitie rapporten 00:00:00
    • Google Analytics – Acquisitie overzicht 00:00:00
    • Google Analytics – Acquisitie kanalen 00:00:00
    • Google Analytics – Acquisitie alle verwijzingen 00:00:00
    • Google Analytics – Acquisitie alle verkeer 00:00:00
    • Google Analytics – Zoekopdrachten op site 00:00:00
    • Google Analytics – Totaaloverzicht in analytics 00:00:00
    • Google Analytics – Soorten dashboards 00:00:00
    • Google Analytics – Snelkoppeling maken van je rapporten 00:00:00
    • Google Analytics -Site snelheid 00:00:00
    • Google Analytics – Periode selecteren 00:00:00
    • Google Analytics- Mobiele rapporten 00:00:00
    • Google Analytics – Inleiding rapporten 00:00:00
    • Google Analytics- Herkenbare URL 00:00:00
    • Google Analytics – Gewogen sorteren in analytics 00:00:00
    • Google Analytics – Gedragsrapporten 00:00:00
    • Google Analytics – Gedragsrapporten Bounce percentage 00:00:00
    • Google Analytics – Doelgroeprapporten 00:00:00
    • Google Analytics – Doelgroep technologie 00:00:00
    • Google Analytics – Doelgroep Mobiel 00:00:00
    • Google Analytics – Doelgroep Geo 00:00:00
    • Google Analytics – Doelgroep gedrag 00:00:00
    • Google Analytics – Doelgroep gebruikersstroom 00:00:00
    • Google Analytics – Doelgroep Demografie 00:00:00
    • Google Analytics – Dashboard Delen 00:00:00
    • Google Analytics -Hoe stel je een filter in 00:00:00
    • Google Analytics – Hoe stel je een doel in 00:00:00
    • Google Analytics en andere Google modules toets 00:00:00
    • Cursus Google Analytics 00:00:00

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